Employment of a group of managers responsible for implementing the new strategy for the entire Group. Start of operational work on implementation. LESS BOX and LESS STORE = New stage of development of LESS_.
LESS_ officially listed on the stock exchange - the court successfully registers the transaction. As a result, the investors (in the meantime, inter alia, Adam Kenel, André Gerstner and several smart investors join the project) of CountMe sp. z o.o. become the leading shareholders of Groclin S.A.
Decision to start talks with CountMe sp. z o.o. and change the business model.
Development through acquisitions (among others, CADM Automotive (51% shares).
Change in management, appointment of André Gerstner as CEO.
Intensive development of the vehicle trim business.
Listing of the shares of the company on the WSE.
Foundation of Groclin S.A. (former Inter Groclin Auto S.A.).
Opening of the first bicycle showroom in Poland in Poznań: the combination of the off-line with the on-line concept. Customers could see and test a bike and then purchase it with the use of touch screens. In March, the first electric bicycle under the Groclin brand was launched on the market, and in May the whole pilot batch of the M model was sold. In June a decision was taken to increase the production capacity of electric bikes under the Groclin brand.
Expansion of the multibike.pl website and change of the business model. In September 2020, it was taken a decision to start a project to create an electric bike under the Groclin brand.
The multibike.pl platform was created - the first bicycle marketplace in Poland and the launch of the social action ‘Better in a helmet’ took place. The action is aimed at promoting broadly understood safety on the road. Throughout 3 consecutive editions, we managed to achieve a reach of over 12.5 million recipients across Poland.
Around 800,000 users that signed up and a network of over 300 influencers built to support the LESS_ brand
Start of work on new strategy and development directions of the project; in parallel, a process of reverse takeover from Groclin S.A. begins. Wojciech Paczka joins the team.
With 500,000 successful user registrations, the LESS_ brand is nominated for the Mobile Trends Awards 2019.
LESS_ is invested in by, among others, Krzysztof Pawiński, Robert Lewandowski and the founder of Allegro (in addition to funding of PLN 12 million, they also bring substantive and business value).
Release of the app in Google Play and App Store - LESS_ within three days was downloaded several thousand times and became #1 in the App Store ranking.
Business Angel Dawid Urban invests in Mateusz Oleksiuk's project (current CEO) AND gets operationally involved in CountMe project, which after rebranding takes the name LESS_.